Marketing Activities of Asian Thai Food
CHAPTER-I 1. INTRODUCTION 1.1 BACKGROUND OF ASIAN THAI FOODS As we move through the early 21 st century the Socioeconomic setting has change and is different from what is was 10 or 20 years ago. The constant threat of high inflation and increased rate of government regulation. Some industries face intensive foreign competition, and other industries have to content periodically with shortages peoples value are changing. There is a growing demand for fetter quoting of life. Social and economic changes post major challenge to industry business in general and marketing in particular Therefore business industries are concerned about the economic strata of nation, and social and physical environment. To carry out these responsibilities and industrialist or a marketing manager has to go though a marketing process. The major steps for the industry are to analyze and long run opportunities in the market. As such after this analysis and speculation of significant growth of instant n...